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• 23:49, 1 December 2023 Navis talk contribs created page The Phenomenon of Cognitive Dissonance in Entrepreneurial Decision-Making (Created page with "== Thought == Consideration of how cognitive dissonance affects entrepreneurs when faced with information that conflicts with their existing beliefs or decisions. == Note == Cognitive dissonance is a potent force in entrepreneurial decision-making. == Analysis == Cognitive dissonance, the mental discomfort experienced when there are conflicting thoughts, beliefs, or attitudes, can compel individuals to attempt to relieve this tension through various means, such as reje...")